Danger! Cosmetics to Go – The story of the company that came before LUSH

This week I was lucky enough to be invited to a very exciting event at the Lush Birmingham store; the launch of their new book Danger! Cosmetics to Go and an exciting look at their Christmas products for 2013 (although I did ok buying up half the store by myself on Saturday!)  I’ll be completely honest in the fact that I never knew Lush’s origins and that it was born from another company called ‘Cosmetics to Go’.
So for those of you that are currently saying ‘Well I didn’t know that either…’ to yourself let me fill you in.  Lush was born in the 80’s from a small mail order company called ‘Cosmetics To Go’ which was set up by the Lush founders after their successful contract to supply ‘The Body Shop’ with a range of handmade soaps. Lush revolutionised the high street and the cosmetic industry with their quirky, hand made products and cruelty free attitude and it all started at ‘Cosmetics to Go’.
It was also a fantastic opportunity to meet the author of the book, Mira Manga who herself has worked her way up from Lush’s Saturday girl at the old Carnaby Street store, to their official biographer/story teller.  It all started when some of her old Lush colleagues handed Lush Co-founder Mark Constantine OBE, some of her self penned accounts of her disastrous dating encounters and he enjoyed reading them so much that he commissioned her to write the story of Lush.  Mira was given exclusive access to the founders and the factory where all the lovely smelling products begin their journeys from concept to the finished article.  Finally after twenty three months (NOT two years) she was proudly holding the finished article in her hands and can now call herself a published writer.  I personally wouldn’t call this a book, but a fabulous work of art.  You can definatley tell that Mira has dug deep and put her heart, soul and everything else she could into the finished article.  You can’t help but be drawn in by the beautiful colours, vintage advertising and the thought that has clearly gone into every page.  As you open the book, the first page is all the old  CTG catalogue covers which are so reminiscent of the decade in which the company was created.
One of the best traits about the staff at Lush is that they are passionate about what they do and it is clear that this has been passed on by the founders.  It’s easy to see why Lush has become a global success which if you read the book you’ll realise is a far cry from the later days of ‘Cosmetics To Go’.  The staff were also on hand to tell us about the Christmas range in more detail and provided lots of tasty treats for us to nibble on.  I also want to say a big thank you to Lush who also provided an amazing gift bag, maybe the best I’ve ever had at at event; full of Lush products and two Christmas gift sets.  There were also two CTG products that have been re made to celebrate the book launch.  I’m so excited to try them.
I can’t wait to read this book properly.  At the moment I’m too entranced by all the pretty colours and pictures but I think that once I get down to it, it’s going to be a great beauty read.  If you’re a Lush fan, you can get the book yourself for £19.95 in store or online.  Will you be giving it a try?


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